These are the Ad's that I brought to class the other day. I think the main theme that makes all these Ad's successful is the fact that they're all jocular. Gathering attention through laughter is probably one of the most effective ways to get a point across. As I searched through magazines looking for Ad's that were successful, I discovered the ones that stood out were the ones that made me laugh. It also occurred to me that all these Ad's were from the same magazine (Maxim), targeting young males as myself. These Ad campaigns that funnel their messages through comedic relief are well thought-out and directed to make the consumer remember their product. Old Spice for example; Remembering the man, on a horse, on a beach, doing whatever as he pleases stays in my memory as comedic but reminds me that this man is the way he is because he uses Old Spice. There is also effective Ad placement being that it was in a magazine that a consumer such as myself would be reading.